FHF x Smurfs

We at Pebble Designs are advocates of User Generate Campaigns (UGC) especially in conjunction with a strong brand and campaign marketing. A UGC campaign is not only one of the most affordable ways of creating brand champions in an influencer society but also it builds authenticity and trust.

60% of consumers would be more loyal to a brand that invited them to be a UGC advocate.

We were approached by Farm House Fresh to work with them on a campaign with The Smurfs driving a UGC campaign. We built a mobile focused web app which integrated with the primary fundraising page. A user would upload a picture of their pet and then choose from a selection of templates. A custom message is added and then they have the opportunity to share directly with their social media channels.

To find out more about our UGC campaigns follow our website