Join me as we spend a day in the life of running the campaign marketing at HBMF 2024

Almost exactly 8 months in the making planning creating a strategy and delivering the creatives along with curating a variety of engaging campaigns the launch week has arrived! With over 6,000 festival goers the 4 day event is the highlight of the Summer.

From running competitions, meeting previous winners and supporting the sponsors and the on-site media team, the daily tasks were different and most importantly reactive. While the people were arriving the social media channels were buzzing with excitement, competitions and engagement driving FOMO while being informative.

Please turn your speakers on!